Women in Leadership: Batina Smith, Vice President of Human Resources

Since joining Amports in February 2019, Batina Smith has been a transformative force in reshaping the company’s human resources function. Her leadership has helped Amports evolve from a small-company mindset to a scalable, growth-oriented organization, aligning people strategies with business goals and fostering agility to stay ahead in a rapidly changing market.

 

With over 20 years of experience in sectors such as healthcare, construction, manufacturing, and professional services, Batina brings a wealth of knowledge to Amports. She holds a Bachelor of Science in Business with a specialization in Human Resource Management from Capella University, complemented by multiple HR certifications. As Vice President of Human Resources, she oversees the HR function for more than 1,300 employees across 13 locations in the U.S. and Mexico, focusing on optimizing performance, enhancing profitability, and fostering employee engagement.

 

Batina’s commitment to HR innovation is reflected in her active membership in the SHRM-Executive Network (SHRM-EN) and her recent addition to the Chief People Group (CPG), a community of HR and People Leaders dedicated to advancing HR strategies and fostering meaningful connections. These affiliations underscore her dedication to continuous learning and her passion for building people-centric workplaces.

 

In today’s challenging labor market, where talent recruitment and retention remain critical issues (Forbes), Batina envisions AMPORTS as a dynamic and inclusive workplace that attracts and retains top talent. She is developing strategic HR frameworks aimed at nurturing future leaders and enhancing the overall employee experience. By embracing emerging technologies, promoting diversity and inclusion, and adapting to shifting market dynamics, Batina is positioning Amports to navigate the complexities of the current talent landscape successfully.

 

Thanks to her leadership and the efforts of her team, Amports’ commitment to wellness was recognized with the 2024 Cigna Healthy Workforce Designation at the Bronze level, underscoring the company’s dedication to employee engagement and support. She has also implemented community impact programs, allowing employees to give back through initiatives like food drives and Angel Tree donations. Additionally, Batina has championed wellness initiatives, including team races and team-building events, fostering both a sense of community and stronger bonds among Amports employees.

 

Batina’s work is not only strengthening Amports’ competitive edge but also showcasing the power of women in leadership and the impact of innovative people strategies. Through her visionary approach, she is shaping a brighter future for Amports and its workforce, ensuring the company is not only prepared for the future of work but is actively leading the way in shaping it.